by Kelvin Mack | Aug 27, 2024 | Uncategorized
In the fast-paced world of digital marketing, email remains one of the most effective tools for connecting with your audience, driving sales, and building lasting relationships. For small businesses, mastering email marketing can be the difference between growth and...
by Kelvin Mack | Aug 12, 2024 | Uncategorized
In the ever-evolving landscape of digital marketing, trends come and go. We’ve seen the rise and fall of MySpace (talk about a flashback!), the evolution of Facebook into Meta, and the rapid-fire world of TikTok stealing the attention of millions. Yet, amidst all...
by Kelvin Mack | Jul 11, 2024 | Uncategorized
In the realm of leadership, language is a powerful tool that shapes perceptions, fosters relationships, and drives action. As an established leadership development professional, I have seen firsthand the profound impact that simple word choices can have on team...
by Kelvin Mack | Jul 9, 2024 | Uncategorized
In today’s dynamic business landscape, effective leadership is more critical than ever. Yet, the traditional command-and-control approach often falls short in fostering a motivated, innovative, and engaged team. Enter servant leadership—a transformative leadership...
by Kelvin Mack | Jul 5, 2024 | Uncategorized
In today’s dynamic business landscape, effective leadership transcends traditional management. It involves inspiring, empowering, and aligning teams towards shared goals. A crucial yet often overlooked aspect of inspirational leadership is understanding the...
by Kelvin Mack | Mar 18, 2022 | Uncategorized
Today, we are exploring ways to grow your following on Instagram organically. That’s right, you heard us correctly, organically growing your Instagram following. It is possible! In the early days on Instagram, you were able to buy followers/bots to increase your...
by Kelvin Mack | Feb 16, 2022 | Uncategorized
Instagram is hot! Playing off the wild success of TikTok, Facebook introduced Instagram Reels on, you guessed it, Instagram. Even as more and more people are starting to pick up TikTok, the majority of its demographics are younger, 10-19 years old. Instagram’s...
by Kelvin Mack | Feb 3, 2022 | Uncategorized
Whatever your reason for launching a brand is, color is important. You may be jumping the ‘corporate America’ ship and starting your own service provider business. You may be a tech wiz and launching a disrupting, world-changing startup. You may run a non-profit...
by Kelvin Mack | Jan 20, 2022 | Uncategorized
Are you in the creative process where you are designing a brand? Designing the logo, setting up a font, and picking your brand colors? Maybe you are contemplating or are going through a rebranding. Or perhaps you have an established brand and want to know more about...
by Kelvin Mack | Jan 6, 2022 | Uncategorized
It is officially 2022, and we all know we need to have a social media presence for our brand. It is easier said than done; cultivating a following on Facebook is not one of the simplest things to do. We are going to take a look at ways to grow your following on...
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