by Kelvin Mack | Jun 3, 2021 | Uncategorized
The pandemic hit in 2020 and impacted all of us in one way or another. The impact may have been a transition to remote work, being disconnected from others, new communication barriers, a pay cut, a career change, a loss of a job, or any plethora of things. Many of us...
by Kelvin Mack | May 20, 2021 | Uncategorized
It is 2021, who isn’t on social media these days? Chances are that an overwhelming majority of your clients are on social media, and you should be too. But why? When marketing budgets and time are limited, why should you invest in social media marketing? Let’s...
by Kelvin Mack | May 6, 2021 | Uncategorized
As more and more states begin to reel back restrictions from the Covid pandemic, local businesses will be able to get back to full operation. In Florida, they suspended all county and city-ordered mask mandates and other pandemic-related restrictions. Pennsylvania...
by Kelvin Mack | Apr 15, 2021 | Uncategorized
While you may not think it, and results may take a little longer than you’re expecting, social media is extremely powerful for small businesses. As a small business owner, you may think content for social media is easy. The truth is, social media marketing requires...
by Kelvin Mack | Apr 1, 2021 | Uncategorized
With the global pandemic came a changing and evolving business environment. Some businesses were closed temporarily (unfortunately, many businesses had to close permanently, too), capacity levels reduced while consumer fear increased, keeping many people indoors and...
by Kelvin Mack | Mar 18, 2021 | Uncategorized
Whether you own a business, are launching a new business, or are a business professional, the landscape has changed thanks to the Covid 19 pandemic. Whether you view those changes as positive or negative, it does not matter. You must adapt, or your business will...
by Kelvin Mack | Feb 18, 2021 | Uncategorized
Email marketing is a powerful tool for boosting sales, revenue, and profits. However, there is more to it than just putting together various campaigns, promotions, and sales updates. When utilized properly, you build and strengthen your relationships with your...
by Kelvin Mack | Jan 21, 2021 | Uncategorized
While we’ve talked about 2020 before, we’re going to briefly bring it up again. 2020 was a year of mass disruptions and we’re not aware of a single industry that wasn’t disrupted, are you? Email marketing was not unscathed through 2020. The volume of emails sent over...
by Kelvin Mack | Jan 14, 2021 | Uncategorized
Why email? Email is dead, isn’t it? Think of how often you use email. Email is something most of us use every day, yet many businesses and marketers have yet to truly grasp and embrace the power of email marketing. Conversely, you may be using email marketing...
by Kelvin Mack | Jan 5, 2021 | Uncategorized
Email marketing is dead, isn’t it? We’ve all heard it; email marketing is dying or dead. Do you believe it? I hope not! Email marketing is an essential tool in your content marketing tool belt. Email marketing is incredible for attracting and retaining...
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